We are excited to announce our refreshed brand and newly launched website at kenno.com (previously kennogroup.com). This transition goes beyond a new visual identity; it is a deliberate effort to enhance our communications and the client experience, while underlining our long-term vision to become a leading asset management firm connecting global investors to Asia's growth.
At Kenno, clarity is not only central to our investment decisions but also to the way we present ourselves to the world. Our brand refresh brings that principle to life — making it easier for our audience to access accurate information, understand our investment strategies, and stay informed about developments that matter for capital allocation.
The idea for this revamp was formed as we reached our 10-year milestone of investing in Asia by the end of 2024. We realized then that certain touchpoints no longer reflected our current position and goals. While we have now introduced new changes to our brand assets and communications, our core mission remains the same: to safeguard our clients' assets and deliver superior risk-adjusted returns.
Kenno has come a long way from our family office origins in Finland a decade ago, but authentic Nordic DNA is well preserved in everything we do. Upholding our promise of integrity, excellence, and grit, we continue to guide investors by exploring untapped growth potential in inefficient markets such as Vietnam.
Going forward, you will see higher-quality updates, sharper insights into the markets and companies we invest in, and a sustained focus on the outcomes that matter most to our clients. We will keep leveraging our expertise and diverse communication channels to deliver transparency, ensuring that our investors always understand where and why their capital is deployed.
We invite you to explore the new website and get to know us better through up-to-date information about our firm, our approach, and our fund. Feel free to also check out the insights section for the latest news and developments, or contact us for more on diversifying your portfolio with investment opportunities in Asia.
Thank you for your continued trust in Kenno!